Marketing Manager – Responsible for a portfolio of food brands

📍Paris preferable (open for: London)

Candidatures acceptées jusqu’au 30/10/2024

🍔 What is Taster?

Our vision is to revolutionise quick-service restaurants worldwide by crafting mouthwatering, iconic brands with top creators and then distributing them through next-generation franchise networks supercharged by Technology and innovation.

Taster is at the forefront of the food delivery revolution in Europe, bringing the franchise model to the digital age with leading delivery-first brands, best-in-class technology, and an asset-light business model leveraging established delivery platforms and supply partners. This approach has successfully ensured that Taster can offer its customers quality food designed for delivery without compromise.

The business has grown over 100% YoY on average over the last three years. With a unique, highly scalable business model and enviable unit economics (well above industry standards), Taster has reached over €100m in yearly GMV in January 2024 and is… profitable. Operating within the global online food delivery market, which is expected to be worth $365 billion by 2030, and backed by Tier-1 investors, including Octopus Ventures, Local Globe, Heartcore Capital, Rakuten, and Battery Ventures.

🔎Why we open this position?

To deliver on our vision, we are organised on three pillars on the business part:
• Ops & Network: managing the supply chain and the network of franchise partners across the different countries
• Revenue: management of the delivery platforms and click & collect, commercial calendars, local marketing initiatives and innovation on the different brands
• Power to Creators: the team that is responsible for finding and working with our key creators

We are currently looking for a Marketing Manager in the Revenue pillar who will be responsible for a portfolio of brands within the burger and street food vertical.

As the Marketing Manager, you will report to the Head of Group Revenue. With the marketing and promotion budget attached, you are responsible for enabling revenue growth for Taster, the top-line GMV within your portfolio of brands.

🤝Your responsibilities

In-Platform Marketing:
• Own and manage relationships with key delivery platforms (Uber Eats, Deliveroo, Just Eat, Wolt, Foodora).
• Negotiate and execute key marketing activities to support the growth of our kitchen partners.
• Identify and leverage new advertising opportunities to attract and retain platform customers.

Marketing strategy and calendar:
• Define the calendar for each brand in various markets and cross the different channels of communication.
• Collaborate with the Innovation team and the Power to Creator team to develop key moments that will drive traffic and sales.
• Collaborate with the local kitchen network teams to give insights to the networks and improve their performances.

Data Analytics:
• Maintain and enhance performance dashboards to monitor and report on marketing campaign effectiveness.
• Analyse promotional performance and develop promotion plans based on top-performing campaigns.
• Provide weekly updates on performance metrics and competitor analysis for assigned territories
• Prepare and attend to Quarterly Business reviews with Brands and Platforms

🤝 Is it really for me?
• At least 3-4 years of experience in marketing, experience in start-up and food is preferred.
• Proven ability to manage multiple stakeholders and projects simultaneously.
• Strong analytical skills and comfort with KPIs and data analysis.
• Excellent communication skills and the ability to build professional relationships.
• Proficiency in Google Sheets, Looker, and Excel for daily tasks and data analysis.
• A proactive and adaptable attitude, willing to learn new skills and take on new challenges.
• A do-whatever-it-takes attitude to deliver exceptional quality on time and on budget.
• Fluent in English and French are required. A strong proficiency in other European languages, especially Dutch, is a plus.

Why us?

🚀 We could tell you that you’ll be able to join a hyper-growth food-tech startup backed by the best venture capital firms.

👨‍💻 We could also tell you that if the food sector interests you, this is just the opportunity of the moment to grow your potential surrounded by an international team of food-tech experts.

⭐ In short, we could argue that we’re the best in our market, that our premises are nifty, and that our hybrid work policy makes your private life easier, but…

🤍 …Mostly, we just want to tell you that this is your chance to sit almost every morning alongside a humble team who’ll bend over backwards to make you feel good

🌎 That the individuals who make up this team in London and Paris are all eager to grow from this experience together and to learn from each other.

💼 That our way of working is driven by values that the employees have chosen themselves together: Quality, Innovation & Community

Company: Taster
Location: Anywhere
Salary Range:
Job Providers:
MeetFrank