Description
This remote role is designed for an experienced strategic marketer to join the Enterprise Innovation Customer Strategy & Insights team. You will enable product teams with customer-centric activities from strategy to implementation across different customer segments and brand activations in an agile product model. You will collaborate cross-functionally to develop, test, and scale businesses, transforming ideas into reality. The ideal candidate is a creative problem solver, with strong marketing and storytelling skills, capable of leading in the development and execution of marketing/go-to-market strategies while adapting to a changing environment.
Company Culture and Environment
At General Motors, we embrace diversity and inclusion, fostering an environment where all employees feel they belong. We support flexible working arrangements that allow employees to have the greatest impact on achieving our goals.
Career Growth and Development Opportunities
General Motors offers various professional development avenues, including tuition assistance and programs to help employees grow within their careers. Team members are encouraged to continuously improve and innovate within their roles.
Detailed Benefits and Perks
In addition to standard benefits, General Motors provides:
• Paid time off including vacation days, holidays, and parental leave
• A comprehensive healthcare plan including a Health Savings Account and wellness incentives
• 401K savings plan with company and matching contributions
• Global recognition program for peers and leaders
• Discounts on GM vehicles for employees, family, and friends
Compensation and Benefits
• Salary Range: (93,400 – )149,200 based on experience
• Bonus Potential: Incentive pay program based on company and individual performance
• Health and wellbeing benefit programs including medical, dental, and vision insurance
Why you should apply for this position today
This is a unique opportunity to join a team at the forefront of innovation in the automotive industry. You will have the chance to directly influence marketing strategies and contribute to significant consumer insights, making a tangible impact on the company’s growth and success.
Skills
• 3+ years of experience in a professional marketing organization focused on tech, connectivity, software, or app development
• Strong foundation in marketing strategy, storytelling, and customer experience
• Proven ability to develop, implement, manage, and measure brand communication strategies
• Exceptional problem-solving skills and the ability to collaborate across different departments
• Entrepreneurial drive, passionate about innovation and creative solutions
Responsibilities
• Enable cross-functional teams with strategic vision based on consumer insights and competitive research
• Document customer journeys, personas, and audience strategies to enhance customer experiences
• Manage projects in collaboration with product teams through sprint cycles
• Identify and manage marketing tools and resources
• Analyze trends and suggest actionable recommendations for continuous improvement
• Create and present marketing concepts to key stakeholders
Qualifications
• Solid career progression in marketing, advertising, communications, or customer experience
• Experience in creative content development and brand communication
• Ability to synthesize insights into engaging stories and presentations
• Ability to work within startup environments and handle ambiguity
Education Requirements
• Bachelor’s degree preferred, Master’s degree highly preferred
Education Requirements Credential Category
• Marketing, Business, or a related field
Experience Requirements
• 5+ years of experience in a professional marketing organization, particularly in tech or connectivity sectors
• Experience developing strategies in a startup environment strongly preferred
Why work in Bismarck, ND
Bismarck offers a blend of rich history, natural beauty, and a welcoming community. The city provides a high quality of life with affordable housing, ample recreational opportunities, and a strong sense of community. Working in Bismarck allows you to enjoy a balanced lifestyle while contributing to meaningful projects in a collaborative environment.
Location: Bismarck, ND, US
Salary: 93400 – 149200
Job Posting Language: en
Benefits:
- Paid Time Off
- Health Insurance
- Retirement Savings
- Dental Coverage
Qualifications:
- 3+ years of experience in a professional marketing organization focused on tech, connectivity, software, or app development
- Strong foundation in marketing strategy, storytelling, and customer experience
- Proven ability to develop, implement, manage, and measure brand communication strategies
- Exceptional problem-solving skills and the ability to collaborate across different departments
- Entrepreneurial drive, passionate about innovation and creative solutions
- Solid career progression in marketing, advertising, communications, or customer experience
- Experience in creative content development and brand communication
- Ability to synthesize insights into engaging stories and presentations
- Ability to work within startup environments and handle ambiguity
- Marketing, Business, or a related field
- 5+ years of experience in a professional marketing organization, particularly in tech or connectivity sectors
Responsibilities:
- This remote role is designed for an experienced strategic marketer to join the Enterprise Innovation Customer Strategy & Insights team
- You will enable product teams with customer-centric activities from strategy to implementation across different customer segments and brand activations in an agile product model
- You will collaborate cross-functionally to develop, test, and scale businesses, transforming ideas into reality
- You will have the chance to directly influence marketing strategies and contribute to significant consumer insights, making a tangible impact on the company’s growth and success
- Enable cross-functional teams with strategic vision based on consumer insights and competitive research
- Document customer journeys, personas, and audience strategies to enhance customer experiences
- Manage projects in collaboration with product teams through sprint cycles
- Identify and manage marketing tools and resources
- Analyze trends and suggest actionable recommendations for continuous improvement
- Create and present marketing concepts to key stakeholders
Benefits:
- Career Growth and Development Opportunities
- General Motors offers various professional development avenues, including tuition assistance and programs to help employees grow within their careers
- In addition to standard benefits, General Motors provides:
- Paid time off including vacation days, holidays, and parental leave
- A comprehensive healthcare plan including a Health Savings Account and wellness incentives
- 401K savings plan with company and matching contributions
- Global recognition program for peers and leaders
- Discounts on GM vehicles for employees, family, and friends
- Compensation and Benefits
- Salary Range: (93,400 – )149,200 based on experience
- Bonus Potential: Incentive pay program based on company and individual performance
- Health and wellbeing benefit programs including medical, dental, and vision insurance
- The city provides a high quality of life with affordable housing, ample recreational opportunities, and a strong sense of community
Get.It: Apply Here