Description
3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. Here, you can apply your talent in bold ways that matter. As an IoT Segment Marketer for Consumer Electronics, you will be a market expert in customer needs, trends, and competition within the IoT segment. Your role involves activating segment marketing plans and campaigns, supporting marketing programs for the IoT Segment.
Company Culture and Environment
3M fosters an environment of innovation and creativity, where diverse thinking is encouraged. Employees are empowered to explore new ideas and take risks, contributing to a collaborative atmosphere that values individual and collective contributions.
Career Growth and Development Opportunities
Working at 3M opens avenues for professional development and personal growth, allowing you to gain insights from various market experiences and collaborate with cross-functional teams.
Detailed Benefits and Perks
• Flexibility in where and when work gets done through the Work Your Way program.
• Opportunities for travel (~30%-40%) to expand your professional network and market understanding.
Compensation and Benefits
• Competitive salary based on experience.
• Health, dental, and vision insurance.
• Retirement savings plan with company matching.
• Generous vacation and paid time off policy.
Why you should apply for this position today
This role offers a unique opportunity to make a significant impact in the Consumer Electronics IoT segment, working at a globally recognized company known for its innovative solutions. Join us to leverage your expertise and contribute to meaningful marketing strategies.
Skills
• More than five (5) years of experience managing Consumer Electronics market needs.
• Experience in segment marketing, business development, or portfolio marketing.
• Ability to interpret market research and insights.
• Strong understanding of customer insights and activation campaigns.
• Experienced in creating and implementing marketing programs.
• Ability to lead across functions with enthusiasm.
Responsibilities
• Own the results and activation of segment-specific campaigns and plans.
• Track results by country and segment to identify new opportunities.
• Inspire sales teams for new customer coverages and product promotions.
• Act as the voice of the customer back to the GCA and global team.
• Collaborate with portfolio leaders to find suitable product alternatives.
• Leverage 3M technology portfolios to develop penetration plans for the IoT segment.
Qualifications
• Demonstrated segment experience and the ability to leverage knowledge in various markets.
• Excellent communication skills, both verbal and written.
Education Requirements
• Bachelor’s degree in Marketing, Business, or a related field.
Education Requirements Credential Category
• Bachelor’s degree.
Experience Requirements
• At least 5 years of relevant experience in Consumer Electronics or related fields.
• Proven experience in leading marketing campaigns and strategies.
Why work in Shanghai, CN
Shanghai is a thriving metropolis known for its vibrant culture, dynamic economy, and rich history. The city offers a unique blend of modernity and tradition, making it an exciting place to live and work. With numerous opportunities for professional development in a fast-paced environment, Shanghai is ideal for those looking to advance their careers while enjoying a rich urban lifestyle.
Location: 上海市, , CN
Job Posting Language: en
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