About Brkthru:
Brkthru was founded with a client-centric philosophy in an industry where service is often overlooked. Our mission is to be the preferred partner of local advertisers and agencies, creating and managing successful paid digital media campaigns for local, state, regional and national brands in nearly every B2C and B2B vertical and industry. Our campaigns reach customers on digital devices such as smartphones, tablets, computers and digital TV.
We are guided by our core values and we center them in the hiring process and our workday to build teams that exemplify Positive Attitude, Caring, Contribution, Communication, and Trust.
Why Brkthru?
We are a close-knit team of highly experienced marketing and digital media professionals who care about their clients, their business, and their media campaigns. Our client-first philosophy sets us apart, with a 90% client satisfaction rating and equally impressive client retention to prove it. We are growing quickly, ranking for the third year in-a-row to the Inc. 5000 Fastest Growing Private Companies in America for 2024, 2023, and 2022. Brkthru also ranks as #196 out of 500 in the Advertising & Marketing category.
The Opportunity:
In the role of Senior Media Trader, you will spearhead the strategic planning and forecasting for allocated accounts, ensuring seamless campaign execution across assigned teams. Your expertise will be pivotal in actively optimizing campaigns. Your role will extend beyond day-to-day operations, as you craft insightful POVs about industry trends and expertly apply them to campaign strategies. You will also possess the proficiency to be client facing when needed.
Location:
Brkthru operates as a fully remote company with occasional mandatory travel for training and offsites, provided with advance notice. We uphold the expectation that all team members maintain a dedicated and reliable workspace, free from distractions, to ensure optimal productivity.
This role is open to the following locations:
• Virginia, North Carolina, South Carolina, Georgia, Florida, Texas, Connecticut, Massachusetts, Pennsylvania, Maryland, New York, New Jersey, Delaware, Michigan, Ohio, Illinois, Wisconsin
Responsibilities:
• Serve as a resource for other Traders on DSPs and Troubleshooting
• Execute platform assignments with focus on internal and external KPIs, platform best practices and vertical restrictions.
• Demonstrate expertise in optimizing across all tactics while offering mentorship to others, monitoring team campaign performance and sharing learnings with the larger team to inform best practices
• Routinely utilize partnerships and private marketplace deals to identify creative opportunities for reducing fees
• Proactively participate in strategy and forecasting for allocated accounts and prospective new business
• Apply macro-level industry trends to campaigns
• Write POVs about hot-button issues, trends and serve as a subject matter expert who can be client facing as needed.
• Oversee and manage all aspects of marketing campaigns within designated purview
• Develop and execute comprehensive campaign strategies to meet established goals and objectives, while proactively identifying opportunities for improvement and implement necessary adjustments
• Connect insights beyond the numbers, translating industry trends into client speak. Move beyond reporting numbers to weaving together an accurate story from the data.
Requirements:
• Minimum 4 year’s experience in programmatic media is required
• Curiosity
• Experience buying and managing OTT or CTV campaigns
• Proven ability to work independently and multi-task: Effective time management skills – ability to prioritize and meet deadlines
• Adherence to tight deadlines while delivering flawless work
• Ability to work within a team, prioritizing and organizing multiple assignments for both self and support
• Excellent analytical and project management skills
• Willingness to go above and beyond specific requirements and desire to exceed expectations
• Experience using the following platforms: The TradeDesk, Google Analytics, Facebook, DV360, Campaign Manager, Simpli.fi, Twitter, Beeswax, Linkedin, Amazon, Snapchat, or TikTok.
Benefits
• We are a remote and flexible workplace (yay no commuting)
• Medical/ Dental/ Vision/ HSA and FSA/ Long Term Disability/ Life and AD&D/ and more…
• Company paid Short Term Disability
• 401k Retirement plan with company match
• Pizza Fridays and Hub Hangouts
• Reimbursement of Home Office Expenses
• A generous number of Holidays, PTO, and summer Fridays
We’re proud to be an Equal Opportunity Employer and committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy related decisions, national origin or ancestry, ethnicity, age, family status, marital status, veteran or military status, the presence of a medical condition or physical or mental disability, height, weight, misdemeanor arrest record, genetic information, citizenship, hair, or any other characteristic protected by applicable law, and encourage all applicants to apply.
Location: Philadelphia, PA, US
Offer Expires: 2024-11-24 17:18:19
Job Posting Language: en
Benefits:
- Paid Time Off
- Retirement Savings
- Dental Coverage
- Health Insurance
Qualifications:
- Minimum 4 year’s experience in programmatic media is required
- Experience buying and managing OTT or CTV campaigns
- Proven ability to work independently and multi-task: Effective time management skills – ability to prioritize and meet deadlines
- Adherence to tight deadlines while delivering flawless work
- Ability to work within a team, prioritizing and organizing multiple assignments for both self and support
- Excellent analytical and project management skills
- Willingness to go above and beyond specific requirements and desire to exceed expectations
- Experience using the following platforms: The TradeDesk, Google Analytics, Facebook, DV360, Campaign Manager, Simpli.fi, Twitter, Beeswax, Linkedin, Amazon, Snapchat, or TikTok
Responsibilities:
- In the role of Senior Media Trader, you will spearhead the strategic planning and forecasting for allocated accounts, ensuring seamless campaign execution across assigned teams
- Your expertise will be pivotal in actively optimizing campaigns
- Your role will extend beyond day-to-day operations, as you craft insightful POVs about industry trends and expertly apply them to campaign strategies
- Serve as a resource for other Traders on DSPs and Troubleshooting
- Execute platform assignments with focus on internal and external KPIs, platform best practices and vertical restrictions
- Demonstrate expertise in optimizing across all tactics while offering mentorship to others, monitoring team campaign performance and sharing learnings with the larger team to inform best practices
- Routinely utilize partnerships and private marketplace deals to identify creative opportunities for reducing fees
- Proactively participate in strategy and forecasting for allocated accounts and prospective new business
- Write POVs about hot-button issues, trends and serve as a subject matter expert who can be client facing as needed
- Oversee and manage all aspects of marketing campaigns within designated purview
- Develop and execute comprehensive campaign strategies to meet established goals and objectives, while proactively identifying opportunities for improvement and implement necessary adjustments
- Connect insights beyond the numbers, translating industry trends into client speak
- Move beyond reporting numbers to weaving together an accurate story from the data
Benefits:
- We are a remote and flexible workplace (yay no commuting)
- Medical/ Dental/ Vision/ HSA and FSA/ Long Term Disability/ Life and AD&D/ and more…
- Company paid Short Term Disability
- 401k Retirement plan with company match
- Pizza Fridays and Hub Hangouts
- Reimbursement of Home Office Expenses
- A generous number of Holidays, PTO, and summer Fridays
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