Job Summary
We are seeking a dynamic and enthusiastic Part-Time Marketing and Advertising Specialist to elevate the visibility and engagement of our Pilates and Yoga Studio. This role offers an exciting opportunity to craft compelling marketing campaigns, manage social media channels, and implement innovative digital marketing strategies that attract new clients and retain our loyal community. The ideal candidate will be passionate about health and wellness, possess a creative mindset, and thrive in a fast-paced environment dedicated to promoting holistic well-being through effective marketing initiatives.
Duties
• Develop and execute multi-channel marketing campaigns across social media platforms, email marketing, and print advertising to promote studio classes, workshops, and special events
• Manage social media advertising campaigns on Facebook, Instagram, and other relevant platforms to increase brand awareness and drive membership sign-ups
• Optimize website content using SEO best practices and manage content updates on WordPress or similar platforms to enhance online visibility
• Analyze web analytics reports with tools like Google Analytics to measure campaign performance, identify trends, and inform data-driven decision making
• Coordinate with external vendors for advertising sales opportunities and collaborate with internal teams on product management and promotional strategies
• Implement marketing automation tools to streamline communication workflows, nurture leads, and improve customer engagement
• Create compelling content including copywriting for ads, blogs, newsletters, and promotional materials that resonate with target audiences
Requirements
• Proven experience in digital marketing, social media marketing, content marketing, or related fields with a focus on health or wellness industries preferred
• Strong knowledge of SEO techniques, Google Analytics, Google AdWords (now Google Ads), Facebook Advertising, and email marketing platforms
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating engaging visual content
• Familiarity with web management tools such as WordPress and basic HTML skills for website updates
• Experience managing marketing projects from conception to execution within a budget framework
• Ability to analyze data from web analytics tools to optimize campaigns effectively
• Excellent copywriting skills with an eye for detail and brand consistency
• Strong organizational skills with the ability to manage multiple campaigns simultaneously in a fast-paced environment
• Knowledge of B2B marketing strategies and demand generation techniques is a plus
Join us in inspiring wellness through innovative marketing! This paid part-time position offers the chance to make a meaningful impact while honing your skills in a vibrant health-focused community. If you’re energetic, creative, detail-oriented, and passionate about promoting healthy lifestyles through strategic advertising efforts—apply now!
Pay: $27.00 – $35.00 per hour
Benefits:
• Flexible schedule
People with a criminal record are encouraged to apply
Work Location: Remote
Location: , ,
Salary: 27 – 35
Indeed: Apply Here