Role Description
We are sharing a specialised part-time consulting opportunity for UK-based marketing analytics professionals experienced in market research, consumer insights, campaign measurement, audience segmentation, data strategy, and quantitative decision-making. This role supports current and upcoming remote consulting opportunities focused on marketing performance analysis, consumer behaviour, market evaluation, strategic insight development, and high-quality analytical review. Selected professionals will apply their marketing and data expertise to develop realistic business scenarios, assess quantitative findings, evaluate campaign effectiveness, and translate complex information into clear strategic recommendations.
Key Responsibilities
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Marketing Analytics & Campaign Measurement
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Analyze marketing performance across campaigns, channels, audiences, and customer segments.
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Evaluate key metrics related to reach, engagement, conversion, retention, and commercial impact.
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Review measurement approaches, reporting frameworks, and campaign-performance conclusions.
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Identify performance drivers, analytical gaps, and opportunities for optimization.
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Market Research & Consumer Insights
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Review quantitative and qualitative research relating to markets, customers, and consumer behaviour.
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Assess survey findings, audience research, competitive intelligence, and market-sizing outputs.
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Identify meaningful trends, behavioural patterns, and customer needs within complex datasets.
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Translate research findings into practical implications for brand, campaign, and business strategy.
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Audience Segmentation & Data Strategy
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Evaluate audience segmentation, customer profiling, targeting, and positioning approaches.
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Review data strategies supporting marketing planning and decision-making.
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Assess whether analytical methods, assumptions, and data sources are appropriate for the business question.
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Identify opportunities to improve data quality, analytical structure, and insight relevance.
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Strategic Recommendation & Scenario Review
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Create, review, and evaluate realistic marketing and analytics scenarios.
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Translate quantitative findings into clear, commercially grounded recommendations.
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Assess the strength of strategic conclusions, supporting evidence, and proposed actions.
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Produce concise insights suitable for marketing leaders, brand teams, and senior stakeholders.
Qualifications
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At least 5 years of professional experience in marketing analytics, market research, consumer insights, data strategy, or a related field.
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Experience as a data strategist, senior analyst, analytics manager, strategy professional, market researcher, or marketing analytics lead.
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Strong quantitative skills and confidence working with complex marketing and customer data.
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Practical experience measuring campaign effectiveness and interpreting performance results.
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Strong understanding of consumer behaviour, audience segmentation, and strategic marketing decision-making.
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Ability to communicate analytical findings clearly to technical and non-technical stakeholders.
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Current residence and right to work in the United Kingdom.
Educational Background
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A degree in marketing, economics, statistics, data science, business, psychology, mathematics, or a related analytical field is helpful.
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Professional experience in marketing analytics, consumer research, consulting, media, advertising, or brand strategy is highly relevant.
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Postgraduate training in analytics, behavioural science, market research, or business strategy may be valuable.
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Equivalent hands-on experience producing high-quality marketing insights may also be considered.
Nice to Have
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Experience with SQL, Excel, Python, R, Tableau, Power BI, or comparable analytical tools.
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Familiarity with digital analytics, attribution, experimentation, A/B testing, or marketing-mix analysis.
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Experience with customer segmentation, propensity modelling, lifecycle analysis, or audience intelligence.
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Background working with agencies, consultancies, consumer brands, technology companies, or media organizations.
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Experience developing executive dashboards, strategic reports, or senior-level presentations.
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Familiarity with brand tracking, customer research, competitive analysis, and market-sizing methodologies.
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Previous involvement in structured evaluation, benchmarking, or expert-review workflows.
Why This Opportunity
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Apply advanced marketing analytics expertise to structured remote consulting work.
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Contribute to high-quality market research, campaign analysis, and strategic evaluation workflows.
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Work on assignments aligned with consumer insights, data strategy, and marketing-performance strengths.
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Use your ability to turn quantitative findings into clear, commercially relevant recommendations.
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Participate in flexible assignments with competitive hourly compensation.
Contract Details
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Independent contractor role.
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Fully remote with flexible scheduling.
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Candidates must be based in the United Kingdom and have the right to work in the United Kingdom.
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Part-time workload depending on project availability and scope.
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Competitive rates between $125–$150 per hour depending on expertise and project requirements.
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Weekly payments via Stripe or Wise.
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The selection process may include a resume and work-history review followed by a brief technical interview.
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Projects may be extended, shortened, or adjusted depending on scope and performance.
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Work will not involve access to confidential or proprietary information from any employer, client, or institution.
About the Platform
This opportunity is available through 24-MAG LLC. We connect experienced professionals with remote consulting opportunities across technical, evaluation, and project-based workstreams.
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