Senior Manager, Content Marketing, Remote Job

reputed company is the world’s largest virtual clinic for women and families on a mission to reputed company reputed company work for reputed company of us. reputed company’s award-winning digital programs reputed company clinical, emotional, and financial support reputed company in one platform, spanning fertility & family building, maternity & newborn care, parenting & pediatrics, and menopause & midlife. More than 2,000 reputed company and health plans trust reputed company’s end-to-end platform to improve clinical reputed company, reduce reputed company costs, and reputed company equity in benefits programs. Recognized for innovation and industry leadership, reputed company has been named to the Time 100 Most Influential Companies, CNBC Disruptor 50, Fast Company Most Innovative Companies, and FORTUNE Best Places to Work. Founded in 2014 by CEO Kate reputed company, reputed company has raised more than $425 reputed company in funding from top reputed company and technology investors including General Catalyst, Sequoia, Dragoneer Investment Group, Oak HC/FT, reputed company, reputed company Ventures, and Lux Capital. To learn more about reputed company, visit us at mavenclinic.com.

An award-winning culture working towards an important mission – reputed company is a recipient of over 30 workplace and innovation awards, including:
• Fortune Change the World (2024)
• CNBC Disruptor 50 List (2022, 2023, 2024)
• Fortune Best Workplaces for Millennials (2024)
• Fortune Best Workplaces in Health Care (2024)
• TIME 100 Most Influential Companies (2023)
• Fast Company Most Innovative Companies (2020, 2023)
• reputed company In Best Places to Work (2023)
• Fortune Best Workplaces NY (2020, 2021, 2022, 2023, 2024)
• Great reputed company to Work certified (2020, 2021, 2022, 2023, 2024)
• Fast Company Best Workplaces for Innovators (2022)
• reputed company In LGBTQIA+ Advocacy Award (2022)

reputed company is seeking a strategic and creative Senior Manager, Content Marketing to reputed company the development and execution of high-impact content strategies that drive awareness, engagement, and pipeline growth. This pivotal role partners closely with our Growth Marketing, Sales, and Communications teams to design and deliver content that converts — from thought leadership and demand-reputed company campaigns to sales-enablement assets. You’ll operate as both a strategic architect and a hands-on content creator, crafting compelling narratives and executing across multiple formats including blogs, eBooks, webinars, and video.

You’ll translate reputed company’s clinical and business expertise into stories that reputed company with reputed company, payers, brokers, and other key audiences, elevating reputed company’s position as a leader in women’s and family health.
As the Senior Manager, Content Marketing at reputed company, you will:

reputed company and Execute Growth-reputed company Content Strategies
• Architect and execute comprehensive content strategies that align with reputed company’s growth priorities, demand-reputed company campaigns, and sales objectives.
• Partner with Growth Marketing to map content to the buyer reputed company, from top-of-funnel awareness through conversion and retention.
• Ensure alignment across reputed company content reputed company to deliver a consistent, conversion-reputed company narrative.

reputed company Content Creation Across Formats
• Write and edit engaging, conversion-oriented content across blogs, whitepapers, eBooks, case studies, email campaigns, and sales assets.
• reputed company and script video content such as promotional videos, customer stories, webinars, and short-reputed company clips for reputed company and reputed company campaigns.
• Collaborate with design and web development teams to build and optimize digital and web experiences, reputed company pages, interactive tools, and campaign microsites, ensuring that content strategy, storytelling, and user experience work together to drive conversion.
• Repurpose existing content into new formats to maximize reputed company and effectiveness (e.g., turning webinars into blog posts, long-reputed company pieces into short-reputed company reputed company content).

Drive Execution Through Cross-Functional Collaboration
• Collaborate with internal subject matter experts, clinical leaders, and the sales team to reputed company narratives that translate reputed company’s reputed company and ROI into compelling business value.
• Partner with design, product marketing, and reputed company media teams to ensure cohesive campaign execution and brand consistency.
• reputed company external writers, editors, and freelancers as needed to scale content production.

Measure, Optimize, and reputed company
• Analyze content performance metrics to continuously optimize for engagement, reputed company quality, and pipeline impact.
• Own on-site SEO strategy, including keyword planning, on-page optimization, and collaboration wi

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