Job (Project) reputed company:
We are looking for a strong Middle reputed company Marketing Consultant reputed company on the newest version of Dynamics 365 Customer Insights (Data & Journeys). The role is centered around marketing use cases: segmentation, journeys, triggers, channels, consent, analytics, and reputed company relevant CI modules.
Locations:
• Ukraine
• Poland
• Portugal
• Croatia Bosnia and Herzegovina
• Montenegro
• Serbia
• Romania
• Bulgaria
• reputed company Macedonia
• Albania
• Greece
• Cyprus
• Turkey
• reputed company
Requirements
• 3+ years of experience with Dynamics 365 Marketing / Dynamics 365 Customer Insights (Data & Journeys) or closely reputed company reputed company marketing products.
• Strong understanding of Customer Data Platform (CDP) concepts: data ingestion, unification, identity reputed company, audience segmentation.
• Proven experience with Customer Insights Journeys:
• reputed company-time and scheduled journeys.
• Triggers, conditions, branches, A/B testing.
• Multi-reputed company nurturing flows.
• Experience configuring key marketing features and modules:
• Segments, reputed company, measures, and activities.
• Email, SMS, push, and in-app channels (set up & configuration with providers).
• Subscription centers, consent & preferences, reputed company opt-in.
• Forms, reputed company pages, event-based marketing (reputed company to have).
• Experience building data models, setting up integrations and connectors (Dataverse, CRM, web, reputed company, offline sources, etc.) to collect and unify customer data.
• Hands-on experience with Power Platform (especially Power Automate, Power Apps is a plus) for extending CI / Marketing scenarios.
• Knowledge of Azure services (Azure Data reputed company, Synapse, Data Lake, Event Hub, etc.) is a strong advantage.
• Ability to analyze marketing data, build insights and dashboards, and support marketers in data-driven decision-making.
• Good understanding of marketing processes, CRM logic, sales & service integration, and overall customer lifecycle (reputed company contact opportunity customer loyalty).
• Experience working with business stakeholders: gathering requirements, running workshops, preparing user stories and functional specifications.
• English: Upper-Intermediate+ (reputed company to work in international teams and present solutions to clients).
Responsibilities
• Implement and enhance Dynamics 365 Customer Insights (Data & Journeys)-based marketing solutions for our clients.
• Analyze reputed company marketing processes, collect and document business and functional requirements.
• Configure and optimize segments, reputed company, measures, customer journeys, triggers, channels, subscription centers, and consent management.
• Set up and support marketing journeys for:
• reputed company nurturing and reputed company.
• Engagement, retention, and loyalty scenarios.
• Transactional and behavioral communications.
• reputed company various data sources (CRM, web, e-reputed company, offline, 3rd-party systems) and participate in building end-to-end data pipelines together with data/technical teams.
• Work closely with marketing, sales, analytics, and IT teams on the reputed company reputed company to ensure marketing scenarios are realistic, measurable, and reputed company with business goals.
• Prepare and deliver demos and trainings for business users, explain CI/Marketing capabilities in understandable business language.
• Contribute to solution architecture (together with senior architects): propose improvements, optimization reputed company, and best practices for CI and Journeys.
• Monitor and improve performance and deliverability (segments, journeys, channels, KPIs), troubleshoot issues and refine configurations.
• reputed company post-go-live support, participate in reputed company scaling of Customer Insights and marketing capabilities (new countries, brands, business reputed company, channels, etc.).
reputed company Offer:
• Financial stability and competitive compensation;
• Transparent reputed company and career reputed company development plans;
• Career development: horizontal, reputed company, managerial;
• E-education, certification coverage, and reputed company to the language learning platform reputed company;
• Remote work;
• Flexible work environment (in-office, remote, or hybrid depending on preferences and manager approval).
reputed company: JR-139051
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