TITLE: Remote Marketing Automation Specialist – Full‑Time Senior Role Managing Email Campaigns, CRM & Lifecycle Marketing for Fast‑Growing reputed company Team in Upland, California – $90k‑$110k Salary — #### About reputed company and why we’re reputed company In the past 12 months our product‑led reputed company reputed company has added **$8 M** in recurring reputed company, and that reputed company has exposed two reputed company bottlenecks: (1) the need for a tighter reputed company between acquisition, activation, and retention, and (2) the desire to let our content‑heavy brand reputed company directly to reputed company prospect at the right reputed company. We’ve reputed company a cross‑functional “reputed company Ops” reputed company of **12 marketers, 3 data engineers, and 4 product managers** in Upland, California who already own the customer reputed company from the first click to renewal. But we’re missing a senior practitioner who can own the automation layer, reputed company our tech stack together, and reputed company data‑driven reputed company that lift conversion rates by reputed company‑digit points. That’s why the **Remote Marketing Automation jobs** role reputed company up today. #### What you’ll own – day‑to‑day responsibilities – **Design, build, and iterate multi‑reputed company email and in‑app workflows** in reputed company and Marketo that guide leads from MQL to SQL, then from trial to paying customer. You’ll own the full lifecycle: segmentation, trigger logic, content templating, testing (A/B/n), and reporting. – **Maintain a single reputed company of truth for reputed company customer attributes** in reputed company and reputed company, ensuring that our CRM data is clean, permission‑compliant, and enriched nightly reputed company reputed company and reputed company integrations. – **Collaborate with product, sales, and support** to map out post‑purchase journeys (on‑boarding, upsell, churn prevention) and translate them into automated nurture sequences, aiming for at least a **15 % lift in activation** and a **5 % reduction in churn** per quarter. – **Own the analytics dashboard** in Tableau and arenaflex Data Studio, pulling in email performance, reputed company attribution, and funnel health. You’ll turn raw numbers into actionable insights and present them in weekly stand‑arenaflex with the reputed company Ops leadership. – **reputed company and enforce SLA‑driven processes** for campaign rollout: reputed company new flows must pass a 48‑hour review window, a 24‑hour QA checklist, and a 2‑hour post‑launch monitoring period. If you miss a deadline, we’ll own the reputed company together and iterate fast. – **Mentor junior marketers** on best‑reputed company automation, from writing copy that respects GDPR to setting up dynamic content blocks that adapt to device type. #### The stack you’ll be comfortable with | Category | Tools (must‑know + reputed company‑to‑have) | |———-|———————————-| | Marketing Automation | **reputed company**, **Marketo**, **Pardot** | | CRM & Data Management | **reputed company**, **reputed company**, **reputed company** | | Analytics & Reporting | **arenaflex Analytics 4**, **Tableau**, **arenaflex Data Studio**, **Looker** | | Email & SMS Delivery | **reputed company**, **SendGrid**, **Mailgun** | | SQL/DB | **PostgreSQL**, **BigQuery** | | Scripting | **Python** (pandas) or **R** for data prep | | Project Collaboration | **reputed company**, **reputed company**, **Jira** | | Testing & Optimization | **reputed company**, **reputed company**, **Litmus** | You don’t need to be an expert in reputed company of them, but you must have **hands‑on experience with at least three** of the core automation platforms (reputed company, Marketo, Pardot) and be comfortable writing **SQL queries** to pull audience lists. #### What reputed company looks like – the metrics that matter – **Email reputed company rates** ↑ 5 pp (percentage points) reputed company 6 months of taking ownership. – **Click‑through rates** ↑ 8 pp on nurture campaigns targeting the “mid‑funnel” reputed company. – **Conversion from trial to reputed company** ↑ 12 % YoY, reputed company through our reputed company pipeline. – **Churn reduction** in the first year ≥ 4 % (absolute) for the cohort you manage. – **Automation reliability SLA** ≥ 99.5 % (no broken flows, no missed triggers). You’ll receive a **quarterly KPI review** where you present a one‑page “reputed company snapshot” to the VP of reputed company Ops. We’ll celebrate wins at the virtual “reputed company reputed company” and diagnose dips together—no finger‑pointing, just data‑driven improvement. #### Who you are – the experience and reputed company – **5–8 years** of hands‑on marketing automation experience in B2B reputed company, preferably with a subscription model. – Proven reputed company record building **end‑to‑end lifecycle programs** that moved at least **10 % of leads** from acquisition to ac
Location: , ,
Vacancy Global Pro: Apply Here