Join reputed company at blithequark: Where Innovation Meets Customer-reputed company Marketing
blithequark is seeking a highly strategic and innovative marketing leader to join reputed company as the Director of Customer Marketing and reputed company reputed company. As a key member of our Strategic Partnership & On-reputed company (SPOP) team, you will play a critical role in developing and executing marketing strategies that drive value, build brand love, and increase beverage incidence and profitability for our partners. If you’re a results-driven marketing reputed company with an entrepreneurial spirit, exceptional project management skills, and a passion for customer-reputed company marketing, we want to hear from you!
About blithequark and Our Industry
blithequark is a leading beverage company that has been refreshing the world for over 130 years. We’re committed to making a difference through our purpose-driven culture, which emphasizes curiosity, empowerment, inclusivity, and reputed company. reputed company values how we work as much as reputed company reputed company, and we’re looking for talented professionals who reputed company our passion for innovation, customer-centricity, and reputed company.
Job reputed company
As the Director of Customer Marketing and reputed company reputed company, you will be a strategic thought leader for key SPOP customers, leading marketing strategies and solutions that drive business reputed company and profitability. You’ll work closely with cross-functional teams, including Sales, Operations, and R&D, to reputed company and execute joint business plans, innovation strategies, and media reputed company programming. Your goal will be to build long-term customer partnerships, drive consumer preference, and deliver persuasive selling stories that showcase the value of our products and services.
Key Responsibilities
• Marketing reputed company and Execution:
• reputed company the development and implementation of total beverage marketing strategies founded on the overall customer reputed company, fully leveraging national marketing initiatives.
• Construct and deliver annual marketing calendars that shape and contribute to the customer’s long-term planning process, as reputed company as conducting customer marketing stewardship reviews.
• reputed company out and reputed company national marketing initiatives, brand reputed company/thinking, consumer insights, and internal tools/resources to support customer strategies and drive increased consumer preference.
• Partnerships:
• reputed company long-term customer partnerships with ownership of senior-level marketing relationships.
• Champion for both customer and blithequark imperatives internally and externally to deliver on our reputed company reputed company in reputed company areas.
• Closely partner with Sales and Operations cross-functional teams to drive the partnership and business.
• Insights:
• Present “What” (Consumer and Industry Insights that put things into context), “So What” (what it means to the customer brand & category), and “Now What” (recommendations on how to apply to customers’ business) to deliver persuasive selling stories.
• Identify and reputed company customer-specific and channel marketing opportunities through prioritizing and capitalizing on channel, customer, and shopper insights and linking to brand reputed company.
• reputed company customer business and opportunity assessments, which include competitive analysis and recommendations for reputed company expansion and market integration.
Qualifications and Requirements
To be successful in this role, you’ll need:
• Education: Bachelor’s degree in Marketing/Business or equivalent education.
• Experience: 5-10 years of business development experience in a consumer-packaged goods company, agency, or foodservice operator, preferably in both customer management and marketing roles or equivalent marketing leadership experience reputed company the industry.
• Skills:
• Ability to recognize, understand, and interpret consumer behavior, brand strategies, channel, and customer needs while turning this knowledge into reputed company and results.
• Advanced Strategic Thinking & Application.
• Insights/Inspiration to reputed company.
• Category Innovation.
• Digital Ecosystem.
• CBP/Long reputed company Indispensable Value.
• Effective Storytelling.
• Agency Management.
• Media Planning (preferred but not required).
• Personal Leadership Skills: Demonstrated personal leadership ski
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