Job Description:
• Partner with Product Management, Data Science, and Marketing leadership to evolve our offer campaigns from scheduled, batch-driven marketing into an always-on engine that continuously scores and targets high-propensity users for loan and deposit products.
• Translate propensity models and audience/segmentation strategy into clear product requirements, working closely with data science on what signals drive targeting decisions.
• Help define the roadmap for how automated marketing capabilities extend across products (auto, personal loan, credit card, home equity, deposits, and beyond).
• Work with marketing, creative, and content teams to plan and prioritize campaign experiences across channels — digital banking widgets, email, SMS/push, direct mail, and in-app placements.
• Translate creative and content strategy (messaging, offer presentation, personalization) into detailed requirements and acceptance criteria for the engineering squad.
• Help establish a test-and-learn cadence for creative and channel experiments, partnering with internal & external teams on what to test and engineering on how to instrument it.
• Own the definition and instrumentation of the conversion funnel — from targeting and offer presentation through application and funding — in partnership with Analytics/BI.
• Use funnel data to identify drop-off points, prioritize backlog items that address them, and measure the impact of shipped features against funnel and business metrics.
• Build a regular cadence of reporting out funnel performance, test results, and learnings to the squad, Product Managers, and leadership.
• Partner with the Product Manager, internal stakeholders, and go-to-market teams to gather, document, and validate product requirements.
• Transform mid-to-high-level Product Requirements Documents (PRDs) from key stakeholders into detailed, low-level PRDs — including edge cases, dependencies, and integration considerations.
• Create comprehensive epics, user stories, and acceptance criteria from detailed PRDs; keep all documentation current as requirements evolve.
• Own and maintain a healthy, prioritized product backlog that aligns with overall product strategy and roadmap commitments.
• Make real-time prioritization decisions in response to changing business needs, technical discoveries, campaign performance data, or partner feedback.
• Continuously refine backlog items to ensure the squad is always working on the highest-value, best-understood stories.
• Run agile ceremonies in partnership with your Technical Program Manager — sprint planning, daily stand-ups, backlog refinement, sprint reviews, and retrospectives.
• Drive squad velocity by removing blockers, maintaining clarity on goals, and fostering a high-performing team culture.
• Lead communications during sprint reviews, clearly conveying what was delivered and why it matters — for both technical and non-technical stakeholders.
• Serve as the primary communication bridge between the development squad and business stakeholders, ensuring shared understanding of scope, status, and expectations.
• Proactively collaborate with market-facing teams (sales, partner success, marketing) on product roll-out plans, timing, and partner communications.
• Coordinate with the Offers squad and Product Managers to ensure alignment on shared, cross-squad owned products.
• Partner with QA teams to define test cases and acceptance criteria for all user stories, including campaign targeting logic and compliance-sensitive rules.
• Participate in acceptance testing activities to confirm that delivered features meet specified requirements before release.
• Champion quality standards within the squad, ensuring edge cases and corner scenarios are addressed during refinement — not discovered post-launch.
• Maintain accurate, up-to-date product documentation, including release notes, user guides, and functional specifications.
• Ensure documentation is accessible to both technical and non-technical audiences (including marketing and partner-facing teams) and reflects the current state of the product.
Requirements:
• Bachelor’s degree in Business, Marketing, Computer Science, or a related field — or equivalent practical experience.
• 3–5 years of experience in a product owner or product management role, with a strong focus on requirements refinement, story definition, and backlog management.
• Demonstrated proficiency with agile methodologies and hands-on experience with tools such as Jira and Confluence.
• Working knowledge of marketing channels (email, SMS/push, direct mail, in-app/widget placements) and how creative and content decisions affect campaign performance.
• Experience building, measuring, and iterating on conversion funnels, with comfort interpreting funnel and campaign performance data to inform prioritization.
• Strong analytical and problem-solving skills with the ability to break down complex business and marketing requirements into actionable engineering work.
• Excellent written and verbal communication skills; comfortable leading meetings and presenting to cross-functional stakeholders, including marketing and creative teams.
• Proven ability to manage competing priorities and make confident, data-informed decisions in a fast-paced environment.
Benefits:
• Equity Compensation Package
• Flexible Time Off (FTO) – take time off as needed to rest and recharge.
• Medical, Dental, Vision – 100% premium paid for employee
• Disability/Life Insurance
• Opportunity for learning and career growth with a top Bay Area technology company
• Reimbursement for remote work setup
• Monthly stipend for phone and internet
• Team building events, culture activities, all hands events
• Paid time off to volunteer and serve the community
• Half day Fridays
• 401k matching contribution
• Beautiful California East Bay offices in Dublin, CA
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Company : SavvyMoney
Salary : 130K–145K a year
Location: , ,
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