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About arenaflex – Pioneering People‑First Advertising
arenaflex is a forward‑thinking, independent advertising agency that lives by a simple yet powerful mantra: People First. From the sun‑kissed streets of Santa Monica, California, we partner with brands that truly value their audiences and strive to create work that matters. Our culture is built on empowerment, collaboration, and a relentless curiosity about how people interact with brands across every touchpoint. As we continue to expand our portfolio of innovative campaigns, we are looking for a seasoned Customer Experience Strategist to join our team on a freelance, part‑time basis through early 2025.
Why This Role Matters
In today’s hyper‑connected world, brands must speak a consistent, compelling language across social, digital, email, and mobile channels. The Customer Experience Strategist you will become is the architect of that language—designing, aligning, and measuring the flow of brand messages so they resonate with the right audiences at the right moments. This is a unique opportunity to shape the omnichannel experience for high‑profile clients while enjoying the flexibility of a freelance schedule.
Key Responsibilities
Communications Planning: Partner with senior strategists to develop comprehensive communications plans that align with brand objectives and business goals.
Channel Brief Development: Craft detailed briefs for social and digital creative teams, ensuring each piece of content supports the overarching media strategy.
Creative Review & Alignment: Evaluate creative assets against briefs and platform best practices, providing constructive feedback to maintain brand consistency.
Omnichannel Asset Ecosystem Mapping: Build and maintain a living document that maps creative assets to audience segments across the funnel—from awareness to conversion and loyalty.
Digital Channel Consultation: Advise on strategy for a variety of digital marketing channels, including social media, programmatic display, website experiences, email marketing, and app engagement.
Performance Insight Generation: Leverage brand trackers, audience segmentation data, and category dynamics to inform strategic recommendations and measure impact.
Stakeholder Collaboration: Communicate findings and recommendations clearly to internal teams, external partners, and client stakeholders, fostering a shared vision of success.
Independent Execution: Manage your workload with minimal supervision, delivering high‑quality work within agreed timelines.
Essential Qualifications
5–10 years of professional experience in digital marketing, social media strategy, or related fields, with proven expertise beyond social platforms.
Demonstrated understanding of brand building fundamentals, including brand tracking, audience segmentation, and growth principles.
Strong analytical mindset with the ability to translate data into actionable strategic insights.
Excellent written and verbal communication skills that inspire confidence and clarity.
Availability for meetings during Pacific Standard Time (PST) business hours.
Self‑starter attitude with the capacity to work independently and deliver results without extensive oversight.
Preferred Qualifications & Nice‑to‑Have Skills
Experience with integrated campaign planning that spans social, display, email, and mobile app ecosystems.
Familiarity with industry‑standard analytics tools (e.g., Google Analytics, Adobe Analytics, Sprinklr, Brandwatch).
Background in consumer research, brand health tracking, or market segmentation studies.
Proficiency in project‑management platforms such as Asana, Trello, or Monday.com.
Certification in digital marketing, such as Google Ads, Meta Blueprint, or similar credentials.
Core Competencies for Success
Strategic Thinking: Ability to see the big picture while drilling down into tactical details.
Creative Collaboration: Comfortable partnering with designers, copywriters, and media planners to bring ideas to life.
Data‑Driven Decision Making: Strong comfort with metrics, KPIs, and performance dashboards.
Adaptability: Thrive in a fast‑moving agency environment where priorities can shift quickly.
Time Management: Efficiently balance 8–20 hours per week of project work with other professional commitments.
Career Growth & Learning Opportunities
Although this is a freelance, part‑time role, arenaflex believes in nurturing talent at every level. As you contribute to high‑impact projects, you will:
Gain exposure to a diverse portfolio of brands across multiple industries.
Develop a deeper mastery of omnichannel strategy, a skill set increasingly prized in the digital marketing landscape.
Receive mentorship from senior strategists who can help you refine your analytical and storytelling abilities.
Access internal learning resources, webinars, and industry conferences (virtual or in‑person) at discounted rates.
Build a robust professional network within arenaflex’s collaborative community of creatives, technologists, and marketers.
Work Environment & Culture at arenaflex
Our office in Santa Monica offers a bright, open‑concept workspace that encourages creativity and spontaneous collaboration. Even as a remote freelancer, you’ll feel the pulse of our culture through:
Weekly virtual “strategy huddles” where ideas are shared and celebrated.
Monthly “people‑first” socials that reinforce our commitment to community and well‑being.
A flexible work arrangement that respects your personal schedule while keeping you connected to the team.
Transparent communication channels that ensure every voice is heard, from interns to senior partners.
Compensation, Perks & Benefits
arenaflex offers a competitive hourly rate commensurate with experience and expertise. In addition to financial compensation, freelancers enjoy:
Flexible scheduling with the ability to work from any location within the PST timezone.
Access to arenaflex’s proprietary knowledge base, templates, and research tools.
Opportunities to attend industry events, workshops, and training sessions at reduced cost.
Potential for future full‑time or longer‑term contract engagements based on performance and business needs.
A supportive, inclusive environment that values diversity of thought and background.
How to Apply
If you are passionate about shaping memorable brand experiences, thrive in a collaborative yet autonomous setting, and meet the qualifications outlined above, we want to hear from you. Please submit your resume, a portfolio of relevant work, and a brief cover letter explaining why you’re the perfect fit for arenaflex’s People‑First philosophy.
Apply Now
Join arenaflex and Make an Impact
At arenaflex, every campaign is an opportunity to connect people with brands that care. By joining our team as a Freelance Customer Experience Strategist, you’ll play a pivotal role in crafting those connections, driving measurable results, and advancing your own professional journey. Take the next step—apply today and help us build experiences that truly matter.
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