Help us amplify our mission and become sustainable! We need a volunteer to boost our Instagram, Facebook, and YouTube presence. Using our brand guidelines, you’ll create engaging content and connect with groups to grow our followers, driving the fundraising efforts that power our cause.
What difference will you make?
How will this role help our organisation?
Like many non-profits, our day-to-day focus is heavily dedicated to delivering our core services and supporting our community on the ground. While we have a powerful mission and a clear brand identity, we currently lack the internal capacity to maintain a consistent, strategic digital presence. This role is a vital missing piece of the puzzle for us. By stepping into this position, you will directly solve this capacity gap and help our organization in several transformative ways
• Securing Our Financial Sustainability
Our long-term survival relies on diversifying our income and building a reliable base of support. You will bridge the gap between our work and the people who want to fund it. By integrating strategic fundraising campaigns and clear calls-to-action into our Facebook, Instagram, and YouTube channels, you will help us transition from relying solely on erratic grants to building a sustainable ecosystem of regular individual donors and community fundraisers.
• Amplifying Our Voice and Reach
There are thousands of people, community groups, and potential partners who share our values but simply do not know we exist yet. Your work in researching and engaging with relevant online groups will put our mission on the map. By growing our follower base organically, you ensure that our updates, resources, and campaigns land in front of a much larger, highly relevant audience, massively increasing our digital footprint.
• Building Trust and Transparency Through Storytelling
Supporters want to see the real-world impact of their contributions. By utilizing our brand guidelines to create high-quality, visually cohesive content, you will help us tell our story professionally and authentically. Optimizing our YouTube presence and creating engaging reels will allow us to showcase our impact dynamically. This consistent, professional transparency builds deep trust with the public, corporate sponsors, and major donors alike.
• Saving Vital Resources
Every hour you spend optimizing our social media channels is an hour our core team can reinvest directly into our frontline services. Your specialized skills mean our digital marketing will be handled efficiently and effectively, maximizing our online return on investment without stretching our existing team to breaking point.
Ultimately, this role is not just about getting more “likes”—it is about building a digital community that secures our financial future, ensuring we can continue delivering our vital work for years to come.
What are we looking for?
We want 3 years minimum experienced genuine passion for social media, flexibility to adapt to changing campaigns, and deep dedication to making this work. You should have hands-on experience using Facebook, Instagram, and YouTube (including Reels/Shorts). Good communication skills are vital for writing captions and engaging with online groups. Experience with design tools like Canva to maintain brand consistency is highly desirable. Reliable commitment of 3–5 hours a week is required.
Remote
What will you be doing?
We are looking for a strategic and creative Social Media Volunteer with a minimum of 3 years experience to help us transform our online presence across Facebook, Instagram, and YouTube. Our primary goal is to grow a vibrant, engaged digital community that not only raises awareness for our cause but actively drives our fundraising efforts, helping our organization achieve long-term financial sustainability.
We have established brand guidelines and a passion for our mission, but we need your digital expertise to bring our story to life. In this role, your key responsibilities will fall into three main areas
• Content Creation and Channel Management
• Brand Alignment Review and deeply understand our existing brand guidelines, ensuring all visual assets, tone of voice, and messaging remain consistent across all channels.
• Instagram & Facebook Design and schedule a consistent mix of grid posts, stories, and reels. This includes translating our impact into compelling visuals, sharing success stories, and highlighting the vital need for our services.
• YouTube Development Help us leverage video content. This includes organizing our video assets, optimizing YouTube titles, descriptions, and tags for better visibility, and creating engaging YouTube Shorts from longer video footage to capture shorter attention spans.
• Group Engagement and Community Building
• Active Networking Proactively research, identify, and join relevant Facebook groups, community hubs, and digital forums where our target audience and potential supporters gather.
• Relationship Management Actively engage in conversations within these groups—not just by dropping links, but by offering genuine value, answering questions, and building authentic relationships that naturally guide people back to our pages.
• Audience Interaction Monitor comments and direct messages on our own channels, fostering a welcoming, responsive online community that encourages loyalty and repeat engagement.
• Driving Growth, Fundraising, and Sustainability
• Audience Growth Implement organic growth strategies to steadily increase our follower base across all three platforms, turning casual browsers into dedicated supporters.
• Fundraising Integration Work closely with our team to seamlessly weave fundraising appeals into our content calendar. This includes creating clear, compelling calls-to-action (CTAs) for regular giving, specific campaigns, or community events.
• Impact Storytelling Use digital storytelling to clearly demonstrate where public donations go, building the trust and transparency required to secure sustainable, long-term funding.
Support and Collaboration
You will not be working in a vacuum. You will have regular catch-ups with our team to discuss upcoming campaigns, share ideas, and review what content is performing best. We will provide all the necessary raw information, impact data, and brand assets you need to succeed.
By donating your time and skills, you will directly bridge the gap between our vital work on the ground and the digital community needed to fund it, ensuring our organization can continue to support those who need us for years to come.
Location: , ,
LinkedIn: Apply Here