Note: The job is a remote job and is open to candidates in USA. reputed company is a digital experience partner helping global brands design, build, and optimize customer engagement. They are seeking a MarTech Platform Operations Admin to manage and improve marketing technology platforms and ensure efficient data flow across systems.
Responsibilities
• Serve as the operational owner for enterprise event technology platforms and supporting MarTech solutions
• Administer and optimize platform configurations supporting global marketing initiatives
• Manage event themes, templates, landing pages, registration experiences, forms, and branded marketing assets
• Support day-to-day platform administration, user requests, and operational activities
• Monitor platform health and proactively identify opportunities to improve operational efficiency
• Monitor and validate data flow between event platforms, marketing automation systems, CRM platforms, and downstream marketing technologies
• Troubleshoot attendee registration, synchronization, lead flow, and integration issues across multiple systems
• Validate registration workflows, attendee status updates, and marketing data accuracy
• Investigate discrepancies across marketing platforms and campaign data
• Perform root cause analysis on integration failures and coordinate resolutions with Engineering, Data, and Marketing Operations teams
• Support lead validation and ensure accurate movement of marketing data throughout the technology ecosystem
• Maintain documentation of recurring issues, troubleshooting procedures, and operational best practices
• Create, configure, maintain, and troubleshoot event-related marketing assets, including Marketo email templates, Email Editor 3.0 fragments, reusable components, and campaign assets
• Maintain and enhance templates, landing pages, forms, registration experiences, and reusable marketing components
• Partner with Marketing users to ensure assets align with platform capabilities, design standards, and operational best practices
• Provide guidance on template usage, configuration options, and available functionality
• Partner with Campaign Operations teams to ensure Email Editor 3.0 components align with campaign standards, branding requirements, and operational best practices
• Troubleshoot Email Editor 3.0 configuration issues, template rendering issues, and asset-related defects impacting event communications
• Execute PAT/UAT testing for platform enhancements, integrations, templates, and platform updates
• Validate configuration changes and production readiness prior to deployment
• Support event readiness reviews for major marketing programs
• Validate registration experiences, forms, integrations, and downstream lead processing before production launch
• Participate in post-event operational reviews to identify opportunities for platform and process improvements
• Recommend enhancements that improve platform usability, operational efficiency, and overall user experience
• Manage incoming Workfront support requests and prioritize work based on business impact, event schedules, and operational urgency
• Maintain documentation, operational runbooks, knowledge articles, and troubleshooting guides for event technologies
• Identify recurring issues and recommend long-term improvements to platform operations and integrations
• Support governance, documentation, and continuous improvement initiatives across the marketing technology ecosystem
• Promote consistent platform standards and best practices across Marketing and Campaign Operations teams
• Partner closely with Marketing and Campaign Operations teams to support the successful execution of global marketing initiatives
• Collaborate with Engineering, Data, Marketing Operations, and Web teams to resolve cross-platform operational issues
• Communicate platform updates, enhancements, known issues, and operational changes to business stakeholders
• Provide guidance and enablement to users leveraging marketing technology platforms
• Participate in operational reviews, release readiness activities, and continuous improvement initiatives
Skills
• Experience with reputed company or a similar enterprise event technology platform
• Experience with Marketo Engage
• Expertise with Email Editor 3.0, including fragment/component configuration, template management, and troubleshooting
• Experience supporting marketing technology and event operations
• Experience with platform administration and configuration
• Experience monitoring and troubleshooting integrations across enterprise marketing platforms
• Strong analytical and problem-solving skills
• Experience supporting enterprise marketing platforms
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