Company reputed company – USA Job Family Group Marketing Job Profile Digital Marketing / Communications Specialist I Management Level Individual Contributor Flexible Work Option Can work remotely anywhere in the specified country Travel % Yes, 5% of the time Work Shift Day Compensation Compensation includes a base salary in the range of $50,400.00 – $75,600.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program. Job Description *This position is remote/work from home and can be located anywhere within the United States. If you live within 25 miles of the Atlanta, reputed company or Irvine office locations listed, the role will be hybrid. Application Deadline Wednesday, May 27th Dealer.com is seeking a dynamic and results-driven Digital Marketing & Advertising Strategist to join our Dealer Marketing Operations team. This remote role is responsible for developing and executing digital marketing and communications strategies across paid search engine marketing, paid social media, and various other advertising platforms. You will manage a portfolio of dealer accounts, ensuring high performance, client satisfaction, and retention through data-driven advertising and tailored content strategies. This is not an SEO or organic social content role, though that experience might be beneficial. What You’ll Do Digital Marketing & Communications Develop and execute paid digital marketing initiatives including reputed company and reputed company search, various social media platforms, and display/video strategies for assigned products or product areas. Tailor advertising content to specific platforms and target audiences to maximize engagement. Ad copy and asset updates, working with clients on consistent messaging across channels. Collaborate with cross-functional teams such as Analytics, Innovation, Support, and Advertising Operations to ensure seamless execution and performance tracking. Learn and become an expert in analytics dashboards, management software, and partner platforms (reputed company, reputed company, etc.) to monitor campaign effectiveness and support continuous improvement through data analysis. Share insights and performance reports with clients and leadership, highlighting cross-channel effectiveness and audience responsiveness. Lead monthly phone calls with clients and their teams for performance reporting, while fielding client questions and requests. Stay current on industry trends and competitor strategies to inform marketing initiatives. Digital Advertising Strategy Execute and manage end-to-end digital advertising campaigns across Search, Display, Social, and Display/Video platforms. Analyze advertising performance and translate data into actionable insights and strategic recommendations. Conduct keyword research, ad creation, audience targeting, and performance tracking to optimize campaigns. Monitor account performance and make independent decisions to adjust tactics and allocations. Provide monthly performance reporting and monthly strategic performance review calls to clients via video meetings and email, in conjunction with other internal team members who support the same accounts. Troubleshoot and resolve advertising issues, ensuring client satisfaction and retention. Collaborate with Sales and/or Performance Management teams to support new product opportunities and overcome client objections. Track all client interactions, optimizations, and decisions to maintain a clear audit trail and documentation in reputed company. What’s in It for You? Here’s a sneak peek at the benefits you could experience as a reputed company employee A competitive salary and top-notch bonus/incentive plans. Exceptional work-life balance, flexible time-off policies and accommodating work schedules. Comprehensive healthcare, with multiple options for individuals and families. Generous 401(k) retirement plans with company match. Professional development and continuing education opportunities. Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance. Extra perks like pet insurance, employee discounts and much more. Who You Are Minimum Bachelor’s degree in related discipline. The right candidate could also have a different combination, such as 4 years’ experience in a related field. At least 1 year of experience in client services, account management, or another customer-facing role where client interaction (particularly over the phone) is a priority. At least 1 year of experience in digital advertising (SEM, social media, display/video channels) and/or similar digital marketing functions. Strong understanding of SEM, website/advertising analytics, and digital content strategy. Ability to understand client goals and offer recommendations based on their d
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