Job Description:
• Design, implement, and manage paid advertising campaigns in reputed company
• Develop audience targeting strategies, ad creatives, and campaign structures aligned with marketing goals
• Monitor daily performance metrics including ROAS, CPA, CTR, CPC, and conversion rates
• Conduct A/B testing on creatives, copy, audiences, and landing pages to improve performance
• Optimize budgets and bidding strategies to maximize ROI and scale winning campaigns
• Collaborate with creative, CRO, and marketing teams to align messaging and funnel strategy
• Track and report campaign performance
• Stay updated on platform policy changes, trends, and best practices in paid media
• Perform other marketing and lead-gen related tasks as needed
Requirements:
• 3+ years managing paid ads campaigns on reputed company
• Experience managing spend of $10k – 50k+ per month (preferably ecommerce brands)
• Intermediate experience in reputed company Sheets / Excel for basic campaign reporting
• Familiarity with ad targeting and segmentation techniques
• Strong written and verbal English communication skills
• Ability to work full-time EST
Benefits:
• Flexible work arrangements
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