Digital Marketing & Client Engagement Specialist (Job ID: ADKMIC1)

This a Full Remote job, the offer is available from: United States, Idaho (USA)

We’re Hiring: Digital Marketing & Client Engagement Specialist

IMPORTANT – Watch this quick Loom video on how to get hired:
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Job Information:
• Job Title: Digital Marketing & Client Engagement Specialist
• Job ID: ADKMIC1
• Industry: Construction & Remodeling
• Location: LATAM Preferred
• Job Status: Part Time to transition to Full Time (20 hours)
• Work Schedule: Monday to Friday, within 9:00 AM to 6:00 PM EST
• Compensation: $8 – $10 per hour
• Target Start Date: ASAP
Role Overview:
About the Client:

Our client is a growing construction and remodeling company specializing in high-quality residential home builds, renovations, and commercial projects. Driven by a vision for long-term growth and operational excellence, we leverage industry-leading software—including GoHighLevel, ProLine, and EagleView—to streamline our processes and deliver an exceptional client experience. We foster a collaborative, fast-paced environment and work alongside a diverse network of skilled field subcontractors, remote professionals, and local partners. As we expand our residential footprint and scale into commercial construction, we are seeking proactive, growth-minded talent to join our team and help drive our systems forward.

About the Role:

The client is seeking a proactive, creative, and action-oriented Marketing & Client Engagement Specialist to drive our marketing initiatives and take charge of initial lead engagement. You will manage external marketing agencies, oversee creative ad content (social media/video), drive direct lead outreach (calls, texts, emails), and nurture relationships with past clients to generate referrals.

The ideal candidate possesses strong initiative (“spunk”), creative problem-solving skills, and a baseline understanding or strong interest in the construction and home remodeling industry.

Key Responsibilities:
• 1. Marketing Oversight & Creative Direction
• Agency & Asset Review: Manage external advertising agencies/vendors to ensure marketing materials, video ads, and campaign copy align with company standards prior to public launch.
• Social Media & Ad Campaigns: Help plan, post, and track creative advertising campaigns across Facebook and other relevant social media platforms to attract residential leads (roofing, siding, and general contracting).
• Out-of-the-Box Lead Generation: Brainstorm and execute unconventional or creative digital and local marketing ideas to increase brand visibility.
• 2. Lead Management & Direct Outreach
• Immediate Response: Rapidly follow up with incoming marketing leads via phone calls, SMS/texts, video chats, and emails to qualify potential clients before they reach out to competitors.
• Outbound Calling: Proactively call prospective clients and conduct check-ins with past clients to nurture relationships, request reviews, and generate referral business.
• Database & Pipeline Hygiene: Organize lead data, keep track of client communication logs, and coordinate with technical team members managing CRM software (GoHighLevel/HousePro).
• 3. Cross-Functional Collaboration
• Collaborate closely with the Owner, Local Administrative Assistant, and Tech/CRM Specialist to align marketing efforts with overall business capacity and general contractor operations.

Qualifications & Skills:
• Experience: 2+ years of experience in digital marketing oversight, social media ad management, or sales development/outbound lead response.
• Industry Interest: Strong interest or prior background in residential construction, roofing, siding, or general contracting.
• Communication: Exceptional verbal and written English communication skills. You must be comfortable and confident making outbound phone calls and sending text/video messages to prospects.
• Tech Savviness: Familiarity with social media ad management platforms. Experience or basic familiarity with CRM tools like GoHighLevel or HousePro is a strong plus, though deep technical setup is handled separately.
• Mindset: Proactive, resourceful, self-motivated, and comfortable taking initiative in a fast-paced environment.
• Portfolio: Ability to show examples or a portfolio of past marketing work/campaigns.
Internal Tech Stack:
• GoHighLevel
• EagleView
• Proline
• HouzzPro

Submit your application today and take the first step toward your next great opportunity! This offer from “InsideOut” has been enriched by Jobgether.com and got a 0% flex score.

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