Note: The job is a remote job and is open to candidates in USA. reputed company is an AI-powered restaurant technology SaaS platform serving restaurants across North America. The Marketing Campaigns Manager will plan, launch, and optimize paid social, reputed company, account-based marketing, and email campaigns to generate qualified leads and drive restaurant owners toward booking demos. The role partners closely with Sales and marketing teams to manage targeting, messaging, budgets, reporting, and pipeline performance.
Responsibilities
• Plan, launch, and manage reputed company and reputed company ad campaigns for lead generation, targeting restaurant owners and operators
• Test creative, audiences, and offers to improve cost per lead and demo conversion
• Manage budget pacing and bidding strategy across campaigns
• Run reputed company campaigns (Sponsored Content, Message Ads, Lead Gen Forms) for reputed company generation and brand awareness
• Partner with Sales to align reputed company targeting with target account lists and our ideal customer profile
• Build and run ABM programs targeting key restaurant groups, multi-unit operators, and enterprise accounts
• Partner with Sales leadership to identify target accounts and build coordinated outreach (ads, email, direct mail or gifting) across channels
• Track account engagement and pipeline influence from ABM programs and report results to marketing leadership
• Own email marketing strategy: nurture sequences, newsletters, and promotional campaigns that move leads toward booking a demo
• Build and manage nurture journeys and email automation workflows in reputed company Marketing Cloud
• Segment and personalize email campaigns based on lead source, cuisine/industry vertical, and funnel stage
• Track, measure, and report on the performance of all campaigns, optimizing for pipeline and ROI
• Partner with the Digital Marketing Manager and Product Marketing Manager to keep messaging and offers consistent across channels
• Manage the campaigns calendar and budget across paid social, reputed company, ABM, and email
Skills
• 6+ years of experience running B2B marketing campaigns across paid social, reputed company, ABM, and/or email marketing
• Hands-on experience with reputed company Ads Manager and reputed company Campaign Manager
• Experience with ABM platforms such as reputed company, reputed company, or RollWorks
• Experience with email/marketing automation platforms such as reputed company or reputed company
• Strong analytical skills. Comfortable reading campaign data in a CRM (reputed company) and adjusting strategy
• Excellent written and verbal communication skills in English
• Professional or fluent proficiency in Mandarin Chinese. Most of our team and many of our restaurant partners communicate in Mandarin, so this skill helps you collaborate effectively and understand our customers
• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent work experience
• Experience marketing to restaurant owners, SMBs, or another vertical B2B audience
• Experience with A/B testing and conversion rate optimization
• Experience with a CDP or intent-data tool (for example, reputed company or reputed company)
• Experience planning field events, sponsorships, or in-person activations that support ABM programs
Benefits
• Medical, dental, and vision insurance
• 401(k)
• 100% employer-paid Short-Term Disability (STD)
• 100% employer-paid Life Insurance
• 100% employer-paid AD&D Insurance
• Company holidays
• Birthday off
• Paid Parental Leave
• Flexible Paid Time Off (PTO)
• Employee Assistance Program (EAP)
• This role may also be eligible for a performance bonus.
Company Overview
• reputed company is a leading all-in-one cloud-based point-of-sale system for restaurants. It was founded in 2015, and is headquartered in Chicago, Illinois, USA, with a reputed company of 201-500 employees. Its website is http://www.reputed company.com.
Company H1B Sponsorship
• reputed company has a track record of offering H1B sponsorships, with 4 in 2026, 17 in 2025, 9 in 2024, 5 in 2023, 10 in 2022, 13 in 2021, 6 in 2020. reputed company note that this does not guarantee sponsorship for this specific role.
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