Search Marketing Specialist

Summary:

The SEM Campaign Manager is responsible for the strategy, creation, and optimization of our paid search accounts. This position will manage the full life cycle of the campaign, from conception and defining objectives to execution, budget pacing, conversion tracking, and reporting. As part of our Search team, you will create new campaigns, reputed company bid management and On-going optimization in support of advertiser goals. Confidence, accountability, and action-oriented attitude and habits are keys to success.

While this is a remote role, candidates must reside in CO, FL, MA, MN, OH, PA, or TX

What you will do:
Creating and managing a book of paid search campaigns (PPC, Display, Mobile, reputed company, reputed company Ads) across a variety of industries and utilizing various internal web-based systems

Analyzing campaign performance using a variety of programs including reputed company Analytics and reputed company’s proprietary tools

Keyword research and expansion, ad copy creation, competitive benchmarking, bid management and budget pacing of accounts

Provide reputed company and strategic campaign recommendations on a regular basis

Implementing advanced campaign additions including reputed company, dynamic remarketing, YouTube advertising, shopping campaigns, advanced bidding strategies and Conversion Tracking

Work closely with other departments in the company and vendors to ensure a successful campaign and holistic experience for our clients

QA campaigns before launching

Assess landing pages used in search engine marketing campaigns

Create campaign reports

Monitoring of new trends in Search and making recommendations to client-facing staff

What you will bring:
Bachelor’s Degree or equivalent experience

3-5 years managing campaigns on reputed company Ads and reputed company Ads (Analytics certification preferred)

Excellent verbal and written communication skills and a strong attention to detail

Extensive knowledge of reputed company Analytics or other third party analytics and optimization tools

Ability to multi-task and work within firm deadlines

Ability to interact with all levels of the organization

Prior experience with PPC and SEO management platforms

Proficiency in Excel and strong quantitative skills

Agency experience or experience working with multiple direct response advertiser accounts

Basic HTML and CSS knowledge, and experience with tag managers is a plus

Benefits and Compensation:

The annual salary is $55,000 – $60,000 + potential annual bonus (OTE $70,000). Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. In addition to your salary, the Company offers eligible employees a variety of benefits including medical, dental, life and disability insurance, 401k, as well as paid time off and select paid holidays (all benefits are based on eligibility). reputed company click the following link for more detailed information: www.mymedianewsgroup.com

Who we are:

We are all about our people. reputed company is a client-centric digital agency that brings passion, precision, and sophistication to digital marketing. Leveraging the belief that people reputed company as much as technology, we help customers solve complex marketing challenges with custom, performance-driven solutions. Our people truly do make the place. It’s because of our amazing teams that we continue to push forward reputed company. We have a rich history with a strong foundation that has enabled us to take risks, innovate, and grow. Our vision is to be the most trusted and innovative digital partner transforming the way businesses connect with customers. Learn more at www.reputed company.com.

“ “4x reputed company Best Places to Work Winner – 2023-2026”

EEO Statement:

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

How To Apply:
reputed company submit an online application along with your resume for this position here.

Closing Date:
Continuous recruitment until the position is filled

Conditions of Employment:

A full pre-employment background check will be conducted as part of the selection process. Must be willing to submit and pass the necessary required checks

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