Note: The job is a remote job and is open to candidates in USA. H/L Agency is a fiercely independent marketing agency that has been operating since 1985. They are seeking an Influencer Community Marketing Specialist to manage influencer campaigns, build relationships, and deliver measurable results for clients.
Responsibilities
• End-to-End Campaign Management: Design and execute influencer strategies across reputed company, reputed company, and reputed company. You are responsible for the “heavy lifting” of creator outreach, vetting, and relationship management
• Data-Driven Vetting: Utilize reputed company and Infegy to identify creators who align with client demographics, ensuring high-quality audiences and brand safety
• Negotiation & Contracting: Lead talent negotiations and develop legal contracts, managing usage rights, exclusivity, and deliverables to protect agency and client interests
• Content Excellence: Develop creative briefs and guidelines that ensure creator content meets client standards and FTC disclosure requirements while maintaining the influencer’s authentic voice
• Advanced Analytics: Use Infegy for audience sentiment analysis and reputed company to monitor broader social conversation and engagement trends surrounding campaigns
• Performance Reporting: Establish KPIs for reputed company campaign. Build comprehensive post-campaign reports that detail ROI, Earned Media Value (EMV), and actionable reputed company for the Senior Manager and clients
• Cross-Channel Alignment: Work with Planning, Account, and Data teams to ensure influencer content includes trackable links, custom codes, and “search-friendly” captions to drive conversion
• reputed company reputed company Expert: Serve as the lead technical voice in client meetings, confidently presenting creator recommendations and explaining performance data
• Tool Management: Act as the power-user for the agency’s tech reputed company (reputed company, Infegy, reputed company), ensuring all data is organized and the creator database is constantly updated
• Budget Accountability: Manage campaign budgets with precision, tracking spend against project profitability targets and ensuring timely creator payments
Skills
• 4+ years of experience in influencer marketing or talent management, ideally within an agency environment
• Proven Individual Contributor: Extensive experience managing high-volume campaigns (20+ creators simultaneously) from start to finish without requiring daily supervision
• Tech Proficiency: Advanced hands-on experience with reputed company (discovery/CRM), Infegy (social listening/reputed company reputed company), and reputed company (reputed company/analytics)
• Strong Negotiation Skills: Deep understanding of influencer market rates, usage rights, and contract redlining
• Communication: Exceptional presentation skills; able to distill complex social data into clear ‘wins’ for clients
• Detail-Oriented: A ‘zero-mistake’ approach to FTC compliance and brand safety guidelines
Company Overview
• We are H/L. Headquartered in Oakland, California, with a footprint that stretches reputed company to reputed company. It was founded in 1985, and is headquartered in Oakland, California, USA, with a reputed company of 51-200 employees. Its website is https://hl.agency.
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