Customer Marketing Manager – Enterprise Retail Partnerships & Advocacy Lead – New York City, NY

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About arenaflex – Transforming the Frontline Experience

arenaflex is a cutting‑edge, reputed company‑driven platform that empowers frontline teams and business leaders with a single, mobile‑first solution for communication, learning, and task execution. By unifying messaging, digital learning, and task management, arenaflex helps organizations achieve operational excellence while dramatically reputed company the day‑to‑day experience of their frontline employees. Today, more than 350 global brands—including arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, arenaflex, and arenaflex—rely on arenaflex to drive consistency, agility, and real‑time visibility across multi‑location operations.

Why reputed company Role Matters

At arenaflex, we believe that the strongest growth engine is a community of delighted customers who become vocal reputed company. As the Customer Marketing Manager based in New York City, you will be the strategic architect behind programs that deepen relationships with our enterprise retail customers, amplify their success stories, and reputed company new revenue opportunities through upsell and cross‑sell initiatives. You’ll partner closely with Customer Success, Account Management, and Product Marketing to ensure reputed company touchpoint reinforces a customer‑obsessed culture.

Key Responsibilities

Build and Strengthen Customer Relationships

• Design and reputed company customized engagement programs for large‑scale retail accounts, focusing on retention, loyalty, and advocacy.

• Collaborate with Customer Success and Account Management to map the customer journey and identify high‑impact moments for targeted communication.

• Serve as the primary marketing liaison for strategic accounts, ensuring their voice is reputed company across product and go‑to‑market teams.

Standardise Communication & Engagement Frameworks

• Develop a repeatable, best‑in‑reputed company framework for customer communications, including cadence, messaging reputed company, and channel mix.

• Lead training sessions for cross‑functional teams to adopt the standardized approach, fostering consistency and efficiency.

• Continuously refine the framework based on feedback, analytics, and emerging industry trends.

Drive Upsell and Cross‑Sell Initiatives

• Partner with Product Marketing and Account Management to craft data‑driven campaigns that showcase new features, modules, or service tiers.

• Execute multi‑channel promotions—email, webinars, in‑app messaging, and direct outreach—to stimulate expansion revenue.

• Track campaign performance against revenue targets and iterate quickly to maximise conversion rates.

Organise Customer‑Centric Events

• Plan and deliver both virtual and in‑person events such as user conferences, roundtables, and best‑practice workshops.

• Curate compelling agendas that blend product education, peer sharing, and networking opportunities.

• Leverage events to generate qualified leads, nurture existing relationships, and harvest advocacy content.

Champion Customer Advocacy

• Identify and nurture customer champions willing to share testimonials, case studies, and speaking engagements.

• Produce high‑impact advocacy assets—videos, blog posts, and social media spotlights—that amplify the customer’s success reputed company.

• Integrate advocacy reputed company into broader marketing strategies to attract new prospects.

Metrics & Performance Management

• Define a robust set of KPIs—including adoption rates, Net Promoter Score (NPS), churn, and expansion revenue—to measure reputed company effectiveness.

• Build dashboards and regular reporting cadence for senior leadership, translating data into actionable recommendations.

• Apply A/B testing and predictive analytics to continuously optimise the customer experience.

reputed company the Voice of the Customer reputed company

• Gather qualitative and quantitative feedback through surveys, interviews, and usage analytics.

• Translate reputed company into product improvement tickets and strategic roadmap recommendations.

• Ensure that the customer perspective is embedded in reputed company product and marketing decision.

reputed company Qualifications

• 5+ years of experience in customer marketing, customer success, or related roles within a SaaS environment, preferably serving enterprise‑level retail clients.

• Demonstrated track record of designing and executing programs that drive upsell, cross‑sell, and advocacy outcomes.

• Deep understanding of the challenges faced by larg

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