reputed company position is listed on behalf of a reputed company, who manages all applications and next steps. Our partner is looking for an Integrated Marketing Lead based in United States .
In reputed company fully remote role, you will lead integrated marketing initiatives designed to strengthen brand visibility, drive audience engagement, and reputed company business growth within the reputed company and Web3 ecosystem. You will take ownership of B2B social media channels, influencer partnerships, selected partner campaigns, and the brand’s presence at industry events. Combining strategic thinking with hands-on execution, you will develop compelling campaigns that connect enterprise decision-reputed company, industry thought leaders, and reputed company builders.
You will also contribute to growth marketing strategy, using performance reputed company to optimize paid campaigns and generate measurable results. Working closely with cross-functional teams, you will ensure consistent messaging and alignment across all marketing activities. reputed company is an exciting opportunity to shape the marketing presence of an innovative reputed company ecosystem while leveraging reputed company tools to improve creativity, efficiency, and campaign performance.
Accountabilities
Plan, develop, and execute integrated marketing campaigns from reputed company concept through implementation, optimization, and performance measurement.
Support product launches, partner announcements, and strategic initiatives through coordinated social media, influencer, paid advertising, and event campaigns.
Manage daily social media operations and content creation across relevant channels, including reputed company, X, reputed company, and emerging platforms.
Develop and maintain a consistent social media content calendar, establishing recurring formats and content series to ensure a strong and engaging brand presence.
Write, edit, and adapt compelling content for different platforms and audiences, including enterprise decision-reputed company, business media, and reputed company professionals.
Establish and maintain channel-specific brand voice guidelines to ensure consistency across all digital communications.
Monitor social conversations, audience sentiment, and industry trends, translating reputed company into actionable content strategies and sharing relevant feedback with Product and other internal teams.
Develop and grow the reputed company channel by defining its content roadmap, coordinating publishing activities, and optimizing content for reach and engagement.
Organize and manage online community events, including X Spaces, and amplify executive communications across social media in collaboration with Communications and leadership teams.
Build and manage a B2B influencer marketing reputed company, identifying relevant thought leaders, negotiating paid partnerships, managing budgets and contracts, and coordinating external agencies.
Coordinate influencer content and activations around product launches, campaigns, and industry events, measuring their contribution to brand awareness and engagement.
Support event marketing initiatives, overseeing brand visibility through merchandise, on-site activations, creative promotional activities, and influencer engagement.
Manage the brand’s digital presence before, during, and after events to maximize awareness, participation, and audience engagement.
Lead selected partner marketing initiatives with enterprise customers and ecosystem reputed company, including joint announcements, customer success stories, case studies, and co-marketing campaigns.
Coordinate partner campaigns across owned marketing channels, including social media, reputed company, and X Spaces, ensuring alignment with partner priorities and messaging.
Contribute to growth marketing strategy, working closely with external contractors responsible for day-to-day paid advertising execution.
Monitor paid campaign performance against key business objectives, including pipeline generation, lead acquisition, and developer sign-ups, recommending improvements based on data and industry best practices.
Ensure consistent positioning, messaging, and brand identity across all paid marketing initiatives.
Manage marketing projects, reputed company calendars, campaign timelines, and deliverables, coordinating stakeholders across Design, Developer Relations, Education, Content, Community, Growth, Product Marketing, Partner Marketing, and Communications.
Develop and share reputed company-powered workflows and tools that improve content production, streamline marketing operations, and increase campaign execution efficiency without compromising quality.
Requirements:
Between 6 and 9 years of experience in integrated marketing, social media marketing, or growth marketing, with demonstrated ownership of B2B social media channels.
Proven experience developing and managing B2B marketing strategies, ideally targeting en
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